Bandwidth speed test in malawi3/28/2024 ![]() ![]() Computerization, wireless network, ATMs, internet banking and mobile banking can connect any customer of any bank in any branch with a customer in any other bank regardless of time, location or physical boundaries. Banks which emphasis more on existing customer satisfaction and in attracting new customer have implemented online banking and mobile technology to make banking more convenient, attractive and simple. The advancement in information technology has resulted in explosive growth in banking technology like ATMs, internet banking, and mobile banking. With the help of 5G technology, a large population of the user can view and play high definition media continuously without any break, many hours in a day with the help of their mobile devices. The fifth generation mobile wireless technology aims to achieve higher capacity than current 4G/IMT-advanced standard in terms of mobile broadband users per area unit, higher speed more than 1Gbit/s and high capacity streaming video. As per specification of IMT-Advanced Standards, 4G offers speed of 100 megabits per second (Mbit/s) for high mobility communication such as communications from train or car, and 1Giga bits per second (Gbit/s) for low mobility communications such as pedestrians and stationary user. By the advent of telecom industry, this paper also studies the coping strategies by market leaders across other industriesĤG is a fourth-generation wireless mobile communication technology succeeding 3G and it should follow the standard specifications specified by International Telecommunication Unit (ITU) in International Mobile Telecommunications-Advanced (IMT-Advanced Standards) with two standards as Mobile WiMax and Long-Term Evolution (LTE) released first in the year of 20 respectively. Jio as a disruptive innovation hampered the markets of existing leaders and as a result Airtel, the then market leader, adopted some business strategies to maintain its market position, stop churn and came up with a lot of changes in their tariffs and value proposition. With the basic understanding and over all research this research paper is based on the study of Indian telecom industry and the changes it faced when Reliance Jio was introduced. This research also analyses the sentiments of customers towards these disruptions. This study dives deep into the various industries and studies the impact of disruptive technologies and innovations on the market. With disruptive innovations creating turbulence across the entire landscape, it is difficult for market leaders to hold its position, market share and profits. This paper analyses the various strategies and survival techniques a market leader adopts to maintain its position in the market.
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